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Agency means agents.

We build agents into businesses.

Tell us the task

Eugene replies about fit and scope. Based in Seattle, working across the US.

Your customer asks an AI assistant to find a service and book it. We connect that assistant to accurate information about your business and the actions you permit, such as checking your calendar or requesting an appointment.

What that could look like

  1. The customer's request

    Find someone available on Friday.

    The assistant needs the service and location.

  2. Your business's answer

    Here are the times we can offer.

    Your calendar and service rules supply the answer.

  3. The permitted action

    Book the appointment.

    The integration confirms the slot or asks your team.

Example workflow. What we can connect depends on the assistant and the systems your business uses.

Where does the request get stuck?

An assistant needs a reason to recommend you, reliable information about your business, and a way to complete the customer's request. These are three separate pieces of work; you can start with one.

Citation Engine

Help assistants find evidence about you

We check the questions customers ask and the sources assistants use to answer them. That gives us a list of places where your business needs accurate coverage. Work on those sources is recorded alongside repeat checks of the same questions.

Search baseline, source map, ongoing corrections

$3,000 to $4,500 setup + $1,800 to $3,000/month

Six-month minimum. Scope depends on your market.Discuss this work

Discoverability Hygiene

Give assistants the right business details

Your service area, prices and booking conditions need to agree wherever a customer or assistant checks them. We reconcile your website and key listings, add structured business information, and verify what is accessible. You receive the corrections and the checks behind them.

Correct business details, readable pages, verification report

$2,000 to $3,500 one time

Typical scope: two to three weeks.Discuss this work

Agentic Action Layer

Let an agent complete the request

We connect a defined action, such as checking availability or requesting a booking, to your existing systems. The scope specifies which assistants can use it, what they may change, and when your team takes over. Your actual rates and calendar determine the answer.

A working integration, documentation, an activity log

$5,000 to $15,000 build + maintenance from $800/month

Scoped around your workflow and available integrations.Discuss this work

Website work for a medical practice.

The Flawless Aesthetics website, with service information and consultation booking

Website & patient education

Flawless Aesthetics

Renton, Washington

We built the practice's service pages and articles around patients' questions before treatment. They explain the options in the practitioner's voice and link to consultation booking.

Visit the practice's website

Check what the assistant can see.

We used Interlace as a test business and recorded what appeared in Google, what an assistant recalled, and which technical files were available. You can read the original questions and responses, then follow the dated implementation notes.

Read our research log

The first assistant checks ran without web search. They show what the model recalled at the time.

Eugene Krasnoperov, founder of Interlace

You'll work with Eugene.

I'm Eugene Krasnoperov. I've spent eighteen years building for the web and sixteen working in SEO.

I handle the diagnosis and implementation. We agree on the work, what it will cost, and how we'll check it before the project starts.

More about Eugene

Before we work together

Do I need all three services?

Start with the problem you have. Correcting your business information may be enough. A custom action integration needs a defined task and systems we can connect; we check those before proposing a build.

Can you work with my existing agency?

Yes. We can take on a specific technical or visibility gap alongside the people already managing your website or marketing. The scope names who is responsible for each part.

Can you guarantee AI recommendations?

Search engines and assistants decide what they show. We can commit to a defined scope, accurate implementation and documented checks. A recommendation or a ranking cannot be guaranteed.

Do you work outside Seattle?

Yes. Seattle and the Pacific Northwest are our starting market. Research, website work and integrations can be delivered remotely for service businesses elsewhere.

What should their assistant do?

Tell us what your customer's assistant should be able to find out or arrange with your business. Include your website and the booking tools you use. Eugene will reply with what the work would involve.

The first reply checks whether we can help. Paid work begins with an agreed proposal.

We use these details to respond to your request.